It’s been about 2 months since I have downloaded Kayla Itsines ‘Sweat with Kayla’ app, so I feel as if I have a pretty good grasp of it’s capabilities in order to write a proper Sweat with Kayla app review. In case you aren’t sure who Kayla Itsines is and why she came out with an app, I suggest reading the interview I did with her here and reading the review I did of her bikini body guides here, which helped drive her success.
Now that those who did not know anything about Kayla Itsines are caught up, let me dive into my Sweat with Kayla app review. I’ll try and be as comprehensive as possible (it’s pretty long) as well as honest as possible. In full disclosure, I am an affiliate.
What is ‘Sweat with Kayla’?
Sweat with Kayla is a new interactive portable coaching app which houses the BBG (bikini body guide) workouts and HELP guide, allowing women to stick to their health and fitness goals. The app allows you to sign up for an account and choose which week you wish to start on – if you are completely new to BBG, you will of course start on week 1, whereas an advanced user may wish to start on a different week.
The app is not free; it is $19.99 a month and is a subscription service, which means that $19.99 will be debited from your bank account every month until you cancel it. And there is a minimum subscription of 12 weeks. In theory, you can sign up for a 7 day free trial but 3 months worth of money ($59.97) will be debited from your account, although it will be returned if you cancel the account after your free trial. Just be aware of that if you are low on funds.
An exciting selling point of the app is that it now houses BBG 3.0, whereas previously you could only buy PDF versions of BBG 1.0 and 2.0. In a nutshell, BBG 3.0 didn’t exist until now. I was excited to see what BBG 3.0 looked like, which I recap towards the end of this review.
Features of Sweat With Kayla
The Sweat with Kayla app is made up several features which change slightly depending on what week you are on. These features are resistance workouts (legs, arms, abs or full body depending on what week you are on), LISS workouts, HIIT workouts, rehabilitation (where you choose to stretch out your upper body, lower body or full body) and sometimes a bonus challenge.
The app also features a daily menu, a grocery list as well as the ability to take and store progress photos. The foods featured in the app are the same as the recipes listed in Kayla Itsines HELP guide (read my review on it here).
The app is beautifully designed and very user friendly. It’s easy to navigate and I had no trouble at all choosing what workouts to do. For someone who has not bought the guides, this is a more affordable option which lets you experience the guides without having to pay the full cost upfront. Kayla also discussed how she would be adding updates and new workouts to the app. I am unsure as to what the updates entail (although I would hope that includes videos of how to perform the exercises) but as for the workouts, by this she means that you will never run out of workouts to do. There will be a BBG 3.0, 4.0, and etc – you get the idea.
I think my favorite part of the whole app is the rehabilitation section – no kidding! It runs you through the stretches and times them for you as well. It’s just so easy to use and I definitely use this feature the most out of anything in the app.
After some pretty vocal anger in the Instagram-verse about having to pay the full $19.99 a month despite already owing the guides, Kayla sent an email offer to everyone who bought the guides to try out the app for $1 for 12 weeks. I’m glad she listened to the feedback in that case.
While the app is beautifully designed, with a user experience expert obviously brought in, I have to wonder what is groundbreaking or novel about the app? While the PDF guides were not at all cheap, I appreciated the fact that I could download them and keep them forever. While using the app for 12 weeks is cheaper than buying one of the guides, if you cancel your subscription, you lose the guides.
For someone who has bought both the BBG and HELP guides, the app offers nothing new for me, except a place to house the BBG and HELP guide. This point in particular has created quite a lot of discussion among the Instagram BBG community, with suggestions that include being able to log into the app with whatever guides you have already purchased. I think this is a great idea but for reasons unknown, Kayla and the team are not responsive to constructive criticism, with many comments being deleted. I understand deleting hate speech, but the majority of the comments given were thoughtful.
While I was excited at the prospect of a BBG 3.0 and more, I was disappointed to see that BBG 3.0 seemed to be recycled exercises from BBG 1.0 and 2.0. With that being said, I look forward to seeing what updates are added to the app, as that could all change in a few months from now. So I cannot really say with any confidence what the app and the new workouts will be like in a year’s time.
The bottom line? The app is not for me and I am happy I have a lifelong copy of the guides. I’ve been a long time fan of Kayla’s, I followed her when she had just 10,000 followers, but I feel as if the app demonstrated a lack of market research. The price is not in line with many popular subscription apps or services such as Netflix or Spotify and doesn’t reflect her target demographic, which is primarily women between the ages of 16-25 (obviously not her only demographic, but her largest). I encourage Kayla to really listen to the feedback her followers are giving her, instead of ignoring them and assuming that they will fall in line.
I’d love to know your thoughts as I can imagine there are opinions that vary from mine! Do you agree with the points I made in my Sweat with Kayla app review? Anything I should have included? Leave your comments below and I will do my best to respond to them. And if you found this review helpful, please share on your social media networks – I would appreciate it so much!